Mobile marketing can also be commonly known as wireless marketing although wireless is not necessarily mobile, which can cause confusion in the use of the term. This article can help you better understand what mobile marketing is and is not and to help you see if this can be a type of marketing that you can benefit from.
Don’t concentrate on mobile marketing as your only means of marketing. It can be tempting to focus on mobile marketing, but remember that it is only one branch of your marketing efforts. Remember to use all avenues of marketing open to you to build the strongest business that you can.
Test your program before you start it. Customers do not like broken links, or dead images. Have your business, family, or even a few customers test your messages before you start sending them en mass to your market. Get their feedback to perfect whatever might go wrong, and your customers will thank you for it.
Learn what type of audience you have. If your audience is more technologically sound, you will need to talk to them differently than if they are middle-aged housewives. Pay attention to whom you are targeting, and learn how to speak the same way they do in order to make them feel most welcome.
Have your customers engage in your marketing process. Many people love taking videos with their phones and uploading them to the internet. You can ask people to make short videos of all the different ways to use your product and post these on your website. People will feel recognized for you showing there movie and you will be getting more advertisement.
Incorporate QR codes into your print material. These can be scanned by most Smart phones, and then they bring the user directly to your website. This is an effective way to increase traffic to your site and let your customers know about valuable promotions. You can also track QR codes so that you can get an accurate idea of cost versus profit.
Choose the right font size is important in mobile marketing. Font size around 16 pixels or higher is an excellent choice, but you can size it to fit your own desires. Using a size relative to the size of the window is great. Remember if your targets can’t read it then it is useless.
Focus on using mobile marketing especially for customer retention. If people have already purchased from you, they are more likely to welcome mobile communication from you if they are pleased with your product. Try to reach new prospects, but never lose sight of the opportunity you have with people who are your customers already.
Geo target your audience for a successful mobile marketing campaign. GPS enabled applications are popular, and you can increase traffic to your business by utilizing them. Visit the sites involved with these apps and make claim to your business. Request that users leave reviews there too. Your traffic will increase and business just might boom.
To conclude, it is no secret that you are concerned about your performance when it comes to mobile marketing and this is for a variety of good reasons. Hopefully the information contained above in this article will either give you a different perspective or new ideas on how to best implement your plan.
Husky Protected Support Vehicle is Secured Onboard a C17 Transport Aircraft Bound for Afghanistan
Image by Defence Images
RAF and civilian movement staff are pictured loading Husky patrol vehicles onto an RAF C-17 at an airbase in the Middle East, which is home to the RAF 901 Expeditionary Air Wing B Flt, to be delivered to British troops in Afghanistan.
Husky is a new protected support vehicle, providing commanders with a highly mobile and flexible load carrying vehicle.
This has been designed for a range of Afghanistan missions, including transporting food, water and ammunition, and acting as a command vehicle at headquarters.
Some vehicles will be fitted out as protected ambulances.
Equipped with a machine gun, Husky will join its sister vehicles Wolfhound and Coyote as part of the Tactical Support Hub.
901 EAW B Flt provides a strategic Air transport Hub and Passenger Handling Facility to ensure the continuity of the 2nd Air Line Of Communication (ALOC), an integral part of the UK Strategic Airbridge in direct support of Operation HERRICK and Operation KIPION.
This image is available for high resolution download at www.defenceimages.mod.uk subject to the terms and conditions of the Open Government License at www.nationalarchives.gov.uk/doc/open-government-licence/. Search for image number 45153115.jpg
Photographer: Sergeant Ross Tilly RAF
Image 45153115.jpg from www.defenceimages.mod.uk
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